Senco Gold & Diamonds introduces Gold, Silver & Diamond Rakhi to celebrate Raksha Bandhan 2025:

: 9kt Diamond Jewellery starts as low as Rs 7000/- onwards as gifting option along with 14kt & 18kt jewellery

Kolkata, Aug 06, 2025: Senco Gold & Diamonds leading pan-India jewellery retailer with a legacy of more than eighty-five years and the largest jewellery retail player in Eastern India based on number of showrooms with a whooping count of 183+ introduces Gold, Silver & Diamond Rakhis to celebrate sibling bond with timeless treasures from Senco- Crafted in Gold, wrapped in Love.

Sibling relationships have a personality of their own – where there’s equal measure of love, teasing and an innate friendship. They may seem fun and light-hearted but also carry a depth of care. Gossip by Senco thus celebrates the occasion of Rakhi by celebrating this unique and loving bond, with jewellery that’s both youthful and festive.

This Raksha Bandhan, tie it and style it with handcrafted silver rakhis and thoughtful picks—think bold oxidized silver, dazzling American diamonds, and timeless sterling silver pieces that celebrate your bond in style. This time a lot many spiritual Rakhi are introduced, featuring a silver-tone Damaru, genuine Rudraksha beads, and a Trishul charm. Tied on vibrant red and yellow threads, it symbolises strength, protection, and divine energy, an auspicious gift for your brother. Sibling diamond Rakhi starts as low as Rs 13000 onwards this time.

Commenting on this, Suvankar Sen (MD & CEO, Senco Gold & Diamonds) said, “This year to celebrate Raksha Bandhan, Senco Gold & Diamonds, besides introducing fashionable bond Gold, Diamond & Silver Rakhi jewellery collections, have introduced 9kt diamond jewellery as a gifting option, to enhance shopping experience of our esteemed customers. 9kt hallmarking is a great initiative by Govt to make the diamond and gold jewellery more affordable and easier for consumers to buy in the high gold price scenario. Our starting range in 9kt jewellery starts as low as Rs 7000/- to encourage our enthusiastic customers. We have also introduced wide range of 14kt, 18kt jewellery along with silver and fashion jewellery for easy buying options for customers”.

Some of the exciting offers of Raksha Bandhan jewellery collections this year include discount of upto 20% off on Diamond Value, upto 25% off on gold jewellery making charges, upto 0% deduction on old gold exchange, upto 25% off in making charges in platinum jewellery, upto 15% off on MRP in Gossip Jewellery (Buy 2 Get 1 free & stylish gifts for brothers & Sisters from Rs 499 only. Diamond jewellery is available in 9kt, 14kt, & 18kt at all our showrooms. For exclusive online offers one can visit for customised online offers at https://sencogoldanddiamonds.com/.

About Senco Gold Ltd-

Senco Gold Ltd. (Senco) is a leading pan-India jewellery retailer with a legacy of more than 85 years and largest in eastern India based on number of showrooms. Senco has been rated as 2nd Most Trusted Jewellery Brand for 4th year in a row by TRA and amongst Most Desired Jewellery Brand by TRA in 2024 much ahead of most of our peers. Senco has also made it to the list of Global Top 100 Luxury Brands by Deloitte in its Feb 24 report. Senco’s credit rating has been upgraded by ICRA for its Fund based working capital facilities at [ [ICRA]A2+ with “Stable” Outlook for short term borrowings and [ICRA]A for Long term borrowing. Senco has also been certified as a Great Place to Work (GPTW).

Senco has over 183+ showrooms (including 77 Franchisee showrooms) spread across 17 states, including 1 international showroom in Dubai UAE with a mix of own and franchisee model; and having various formats like Classic & Modern, D’Signia, Everlite, House of Senco and Sennes to cater to various customer segments.
Senco Gold Ltd. recently announced their entry in transit jewellery retail, opening a showroom in Andheri Metro Station (Mumbai) as a first of its kind, with their everyday wear diamond & gold jewellery brand Everlite. Everlite showroom at Andheri Metro Station, where customers can check modern designs of our jewellery collections on the go, thus making the shopping experience quick and smooth so even people in a rush can come in, look around and make a quick purchase.
Senco offers an extensive range of jewellery, including gold, diamond, silver, platinum, as well as precious and semi-precious stones. With a catalogue offering 156,000+ designs for gold jewellery and 86,000+ designs for diamond jewellery, Senco offers a large variety of designs of handcrafted jewellery, most of which are designed in-house by its designers in close collaboration with skilled local karigars in Kolkata and across the country.

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